Institute for the Humanities Visual Identity
03 — Design
Institute for the Humanities Visual Identity System
Visual identity system and print design for the Institute for the Humanities at the University of Michigan.
Smart and Dynamic
The resulting system is flexible, and was applied to a number of materials, from the bi-annual trifold of event listings to the 2017-2018 annual report.
flexible and thoughtful
For 2018-2019, we decided to extend this visual identity system to the institute’s annual year theme, that determines their programming and exhibition schedule. The 2018-2019 year was designated the Year of Humanities and Environments. In addition to a logo based off of this system, I designed a series of street pole banners that utilized a set of illustrations to convey different notions of the human-environment relationship—built, natural, industry, and renewable energy.